News & Events

DECEMBER 2007
itandi Partners with SplashNews for Celebrity News and Gossip

Splash News, a leading supplier of celebrity news and gossip content to international media outlets, has entered into an agreement with itandi group to broadcast a weekly three-minute segment. Gary Morgan, CEO of Splash News, said, “When we saw itandi in a Manhattan nail salon, with all the women watching the screens, we thought ‘what a great idea.? Hal Abramowitz, CEO of itandi, added,? The type of fun and entertaining content that Splash News provides is a good fit for our network and audience."

NOVEMBER 2007
itandi Sponsors Diabetes Fundraiser at
Big Apple Circus

On November 10, itandi joined North Fork Bank, and others, to sponsor a special performance benefiting The George E. Hall Childhood Diabetes Foundation by the Big Apple Circus, which is celebrating its 30th anniversary. This is the latest event itandi has supported; past events have included Brides Against Breast Cancer,The Walk to D’Feet ALS and Light the Night for the Leukemia Foundation.

MAY 2007
itandi expands network to Long Island
With its installation of CiCi nails in Rockville Centre, NY. Frank Lee, Director of Salon Operations for itandi, said that he expects to continue to grow the network in Nassau and Suffolk counties giving Long Islanders the same in-salon entertainment experience that their Manhattan neighbors enjoy.

 


SEPTEMBER 2006
Recall Rates for itandi Networks extremely strong
itandi’s exit poll conducted for ORBITZ showed recall rates as high as 45% with over 90% of salon goers seeing the monitors and about 50% of all salongoers specifically reporting watching the itandi network.

 

TOP


SEPTEMBER 2006
Rodeo Bar gets great response to the "Bia-rita" feature on the itandi network
Bia, Manager of NYC’s famous Rodeo Bar on Third Avenue and 27th Street reports that there were dozens of requests from patrons for the "Bia-rita" after a feature on the "Best Of" segment ran on the itandi network. The feature selected the Rodeo Bar as the place for the "Best Margarita in NYC". Bia starred in the segment and showed itandi viewers how they make the great tasting Margarita at the Rodeo Bar- which patrons began calling the "Bia-rita."

 

TOP


SEPTEMBER 2006
Salon owners get results from their own ads on the itandi network
Sarah, the owner of Galleria nail salons in Manhattan reports that she sells an average of three special services with an average sales price of $100 each- directly as a result of the ads she has running in her salons on the itandi network. The owner of Kim’s Salon on the upper east side of Manhattan reports that she sold a $1,000 wedding party package, when one of her clients saw her ad on the itandi network.

 

TOP


AUGUST 2006
itandi participates in the Brides Against Breast Cancer (BABC) event in NYC
itandi networks provided air time to BABC to support their efforts to raise awareness of the event and attendance. "Brides Against Breast Cancer" continues to be the Making Memories Foundation’s number one fund-raising event across the nation. The events enable brides-to-be to find the gown of their dreams (at an incredible savings) while making wishes and dreams come true for women and men diagnosed with terminal breast cancer. Sarah Garfunkel, manager of the recent NYC event, reported that in an informal survey many attendees saw the spots run in their salons and came because of those ads. In recent months itandi networks has lent their support to "The Walk to D’Feet ALS" and "Light The Night" for the Leukemia Foundation.

 

TOP


MARCH 2006
itandi draws huge crowd at SHECKY’s "Beauty Night Out" event in NYC
Over 500 people signed up for the itandi newsletter and for drawings that itandi networks was sponsoring. Several attendees won tickets to Broadway shows featured on the itandi network and many others won additional prizes. At one point an estimated 200 people swamped the itandi booth.

 

TOP


JANUARY 2006
BLUE MAN GROUP holds successful itandi event
A lucky 100 participating itandi salon owners and their employees were invited to the BMG show at the Astor Place Theatre in Manhattan. The high talk value of salon stylists speaking to their clients about the exciting BMG show was the primary idea behind the event. The BMG show is featured on the itandi network.

 

TOP




HomeAbout UsPrivacy PolicyContact Us
© itandi group, ltd. 2008